“Makeba,” the whooping dance-pop single from French singer-songwriter Jain, is evolving into a fascinating type of global smash. Jain’s ‘Makeba’ Could Be Dancing Toward the U.S. 7 on Hot Dance/Electronic Songs this week, having already become her first top 10 on the chart since its 2013 inception. But its Billboard chart impact is growing: The song sits at No. The song still has a long way to go before it really threatens to become Minogue’s first Hot 100 hit since “Slow” in 2004. (June being Pride Month has undoubtedly helped to boost the song’s fortunes, with Minogue long serving as a gay icon and her new song being deemed a Pride anthem.) streams the week ending May 25 to nearly 2.4 million this past week, a gain of 70%. Streams are also up, with “Padam” gaining from just over 1.4 million official on-demand U.S. 18 on Billboard’s Digital Song Sales listing, moving over 2,400 copies last week. It’s sold over 1,000 digital copies each of the last five chart weeks (up to the week ending June 23), according to Luminate, and currently sits at a new peak of No.
Regardless, the song has begun to rise in the U.S. And so the Billboard rise of “Padam” has been much slower and gradual than it has in those other markets – though you wouldn’t necessarily know it from the song’s internet presence, where it has become an obvious favorite (both as a song and as a meme for its unusual title, meant to approximate a heartbeat) among stateside pop fans on social media. 7 on the Hot 100 in 2002, but that’s been her lone top 10 appearance on the chart since her initial late-’80s breakout. has always been a bit more limited than it has overseas: “Head” peaked at No. 8 on the Official Singles Chart – her highest peaks on both charts in over a decade. But the Darenote/BMG-released “Padam Padam” is indeed her most viral song of the streaming era, climbing to No. Australian pop legend Kylie Minogue has already called her 2023 single “Padam Padam” the biggest musical moment of her career since 2001’s “Can’t Get You Out of My Head” – no small designation for an artist who’s scored eight top 10 hits in her home country (and 14 on the UK Official Singles Chart) since that classic release.
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